Fashion director Robby Carmona founded Saga in 1995 to be a pioneering events company pushing the creative limits in fashion show production in Manila.

In 2009, it evolved to Saga Events, Inc. to become what it is today.

Over the years, the company remained to be the most trusted events agency of both local and international brands for fashion, consumer lifestyle and corporate events, launches, milestones and awards night, continuously creating memorable experiences for its audience.

Now, with 48-strong manpower, 73% of which are millennials led by event experts with at least 12 year-experience, Saga Events, Inc., continues to offer on point concepts to satisfy the modern audience and deliver creative event executions.

Continuing it’s legacy as it reaches it’s 25th year as pioneering brand, Saga Events, Inc., established two subsidiary companies: internationally-awarded media and video production company, We Love Videos Manila and digital solutions agency, Ten88 Digital, Inc. to supplement and serve the growing needs of its clienteles.

To date, Saga Events, Inc., continues to evolve offering creative and strategic marketing services to realize the unexplored, to challenge the status quo in events management and execution, and elevate audience experiences.


To be the Philippines’ leading Event Management company that creates high impact events, contributing to our clients’ marketing and promotional objectives.


To be the globally-acclaimed Event Management Company, consistently delivering excellent service to the Fortune Global 500 companies that is both profitable and socially responsible.


Robby Carmona

Chief Executive Officer and Managing Director

Robby Carmona started the company in 1995. To date, Robby remains to be the fashion director and producer of choice of Manila’s top designers and luxury brands. As the Chief Executive Officer of Saga Events, Inc., Robby continues to inspire the new generation of event creatives and set industry standards on and off stage.

Julie Ann Aguila

Chief Operations Officer

Julie Ann Aguila wears many hats. She is the Chief Operations Officer in charge of Saga Events’ operational structure and its subsidiaries and the company’s Chief Finance Officer. Her expertise and knowledge in technical and logistical requirements still allows her to have supervisory roles in many accounts.

Elmer Lapeña

Chief Officer for Human Resource and Organizational Development

Elmer Lapeña has been with the company for twenty years. He began his career as Stage Manager to Robby Carmona and eventually, became Event Director leading the production team of many of Saga Event’s corporate accounts. Elmer is also the Chief Officer for Human Resource and Organizational Development for SEI.


May Ann Mendoza

Business Unit Manager

Patricia Mae Parungao

Human Resources Manager

Christian Betantos

Finance Director

Jolina Paola Reyes

Project Manager

Jhoanna Marie Aguila

Business Unit Manager

Menard Molina

Business Unit Manager

Hope Saloma

Facilities and Admin Manager

Business Development Manager

Operations Manager