CAREERS

CONTENT STRATEGIST

Job Brief

The core function of the Content Strategist is developing a content strategy based on the company’s or client’s marketing/business objectives and a customer’s or end user’s needs. Creative professionals in this role oversee content requirements and create content strategy deliverables across a project life cycle.

Background

Creative Writing, Advertising and Marketing, Communication Arts, Social Media Marketing,

a) Adept in Digital media planning entails the development and execution of online ad campaigns and involves channels such as social, search, display, and mobile.

b) Must be able to develop marketing strategies that include multimedia campaigns as well as anticipate industry trends and manage networks, and client relationships.

c) With a proven track record of writing engaging content that drives conversions.

d) Excellent form of writing skills in a variety of voices and tones.